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closed beta · creative intelligence

Stop guessing.
Start knowing.

Brieflyy turns raw social data into evidence-based intelligence briefs — for agencies, strategists, and brands that move on signal, not noise.

Get early access →See a sample brief

1 beta invite remaining · no credit card required

T
TikTok
I
Instagram
Y
YouTube
X
Twitter / X
4 PLATFORMS · 6 BRIEF TYPES · REAL DATA

what our beta users are saying

I run Creator Deep-Dive on every talent we're considering. The evidence drawer is exactly what our clients ask for — real posts, real numbers.

Talent Agent, boutique management firm

First brief I generated was better than what my team would produce in 4 hours. The sourced findings format made it immediately pitch-ready.

Senior Strategist, creative agency

The competitor intelligence brief completely changed how we brief our content team. We went from gut feel to actual data in one session.

Brand Manager, D2C brand

94s

avg brief generation time

6

sourced findings per brief

4.8/5

avg beta user rating

what you get

Every brief answers a specific question.

🎯
Creator Deep-Dive
Hook analysis, retention curves, posting cadence, sentiment breakdown — everything you need to brief a creator deal.
📊
Campaign Post-Mortem
Understand what landed and why. Format performance, best performers, audience response, and what to replicate.
🔍
Competitor Intelligence
Map a brand's content strategy, identify gaps in their positioning, and build the case for your pitch.
Talent Evaluation
Vet creators before partnership with engagement quality scores, audience authenticity, and content consistency metrics.
📈
Category Benchmark
Set realistic expectations. Compare any creator or brand against verified category averages in their niche.
🌊
Trend Report
Surface what's gaining traction in a niche before it peaks. Built for quarterly planning and content strategy sessions.

how it works

From question to brief in minutes.

Tell us what you want to understand. We read everything — posts, captions, hooks, comments, retention curves — and hand back a brief your team can open on Monday morning.

01

Tell us what you want to understand.

Submit a plain-english brief request — creator handle, platforms, timeframe, and questions. No dashboards to configure, no filters to set.

brief request · new
subject@emmachamberlain · last 60d
platformstiktok · reels · shorts
comparelifestyle creator avg
questionwhy are hooks landing?
deliver to#client-emma · notion
statusqueued

02

We read everything. Literally everything.

Posts, captions, hooks, comments, retention — every data point that matters. We segment, model, and map before drafting a single sentence.

analysis log · live
⠋ ingesting184 posts · 3 platforms
▣ hooks segmented0–3s window
⌬ sentiment mapped12,408 comments
⏚ retention curvesavg drop @ 14s
patterns found12 strong · 4 weak
statusdrafting brief

03

A brief, in English, that explains why.

Not a dashboard. Not a chart deck. A brief — written like a strategist wrote it, sourced to specific posts and dates, ready to drop into a client deck.

slacknotiongoogle docsemailpdfkeynote

see for yourself

See exactly what
you're buying.

No pitch decks. No case studies. The brief speaks for itself — every finding sourced to a specific post, creator, and date.

SD-SAMPLE-001 · Intelligence Brief

Emma Chamberlain — Performance Analysis

TikTok · Instagram Reels · YouTube Shorts · 90 days

184 posts analyzed
12,408 comments classified
delivered in 4m 22s

01

hook analysis

Videos under 21 seconds outperform longer cuts by 38%.

Of 184 posts analyzed, the 12–21 second range averaged 3.84% engagement vs 2.78% for videos 30 seconds and above. Drop-off past 22 seconds is steep and consistent across all three platforms.

sourced · 184 posts · 12,408 comments · Q1 2026

+38% vs category avg

02

sentiment translation

Founder-led talking videos generate 2.4× the comment depth of branded edits.

Posts where Emma speaks directly to camera without visible product integration average 218 comments per post vs 91 for sponsored edits. Trust signals in comments outpace excitement signals 3:1 in organic posts.

sourced · 184 posts · 12,408 comments · Q1 2026

2.4× comment depth

03

retention curve

Audience retention drops 41% after product close-ups exceeding 3 seconds.

Reaction-shot editing — creator face returning after the product reveal — recovers 22% of the lost audience within 2 seconds of the cut. Consistent across all 31 sponsored posts.

sourced · 184 posts · 12,408 comments · Q1 2026

22% recovery on cut-back

+ 2 more findings · 3 top performers · 5 brief-ready recommendations

read the full brief →

everything included

Every analysis a creative team actually needs.

01

analyses

  • 01.1Hook & first-3-second analysis
  • 01.2Retention curve modeling
  • 01.3Format & length performance
  • 01.4Edit-style & pacing breakdown
  • 01.5Caption tone & copy analysis
  • 01.6Comment sentiment & emotional response

02

reports

  • 02.1Creator deep-dives
  • 02.2Campaign post-mortems
  • 02.3Competitor intelligence briefs
  • 02.4Industry & category benchmarks
  • 02.5Monthly trend reports
  • 02.6Pitch-deck-ready insight blocks

03

delivery

  • 03.1Slack channel summaries
  • 03.2Notion & Google Docs hand-off
  • 03.3PDF and Keynote exports
  • 03.4Email digest at any cadence
  • 03.5Pattern-break alerts on tracked creators
  • 03.6White-label exports for clients

We don't guess what will work.
We explain what already did.

Every insight in a Brieflyy brief is sourced to a specific post, a specific creator, a specific date. Your team can defend it in a client meeting — because we can show you exactly where it came from.

request a sample brief →

pricing

Priced for agencies, not data engineers.

A flat monthly fee covering all analyses, all platforms, and all delivery formats. No per-seat pricing. No compute bills.

Creator

$19.99/mo

For individual creators and small teams running a handful of briefs a month.

  • 5 intelligence briefs / month
  • Instagram only
  • Dashboard delivery
  • Creator pattern alerts (2 creators)
  • Email support
most popular

Studio

$99.99/mo

For boutique agencies and in-house creative teams running regular client briefs.

  • 20 intelligence briefs / month
  • All social platforms covered
  • Slack & Notion delivery
  • Creator pattern alerts (10 creators)
  • Priority support

Enterprise

$499.99/mo

For full-service agencies and PR firms running creator intelligence at scale.

  • Unlimited briefs · unlimited creators
  • Dedicated strategy analyst
  • White-label brief exports
  • Custom report templates & branding
  • Slack channel with our team
  • SSO, audit logs, MSA & DPA

no contracts · cancel any time · credits reset monthly

faq

Questions we get before the first brief.

Most agencies ask the same six things before signing up. Here they are, with the same answers we'd give on a call.

01 /Is this another AI tool that recommends content?+
No — the opposite. Brieflyy only analyzes what already worked. Every insight is sourced to a specific post, a specific creator, a specific date, and a measurable metric. We don't tell you what to create. We explain what already performed and why.
02 /Which platforms do you cover?+
TikTok, Instagram, YouTube Shorts, and X (Twitter). Additional platforms are on the roadmap — each brief pulls from the platforms relevant to your subject, no configuration required.
03 /Who is this actually for?+
Creative agencies, PR firms, talent management shops, in-house brand marketing teams, and creator strategy leads. If you're producing or pitching creative work and need to explain why something performed — this is for you.
04 /How is a brief different from a dashboard?+
A dashboard shows you 47 charts and leaves you to write the conclusion. A brief is the conclusion — in plain english, with evidence inline. It reads like a strategist wrote it, because the structure is built around the questions your team actually needs to answer.
05 /How fresh is the data?+
Briefs are generated on-demand against current public content at the time of your request. You can also schedule recurring briefs — weekly, monthly, or per-campaign — so your team always has up-to-date intelligence without having to remember to ask.
06 /Can we white-label briefs for clients?+
Yes, on the Enterprise plan. Briefs export with your agency name, your accent colour, and your delivery cadence. Clients receive a polished document that looks like your team produced it — because your team did produce it.